Zendesk RMA: How to optimize the returns process (2026)

Handling RMAs is often a tedious and complicated process. You need to collect information, store the data, communicate with the customer, and then solve the issue the right way. For growing e-commerce and retail brands, this can turn into a real bottleneck.

Using Zendesk for RMA management

Zendesk is one of the most popular customer service platforms in the world. It works well across many industries and is a natural place for customers to reach out when they have a problem with a purchase.

You might expect Zendesk to be well prepared for RMA handling. But once you try to run returns inside Zendesk, it quickly becomes clear that the platform is built for communication, not for hands-on return handling.

Pros and cons of using Zendesk for RMAs

Pros

  • Strong customer support system
  • Easy for agents to work in
  • Good overview of conversations

Cons

  • No built-in RMA workflows
  • No connections to warehouse, carriers, or ERP
  • No way to trigger refunds or replacements directly
  • Return information can disappear inside long ticket threads

Zendesk is a great place to talk to customers. It is not a great place to solve product return issues from start to finish.

Why Claimlane might be what you are looking for

Claimlane is an RMA software built for e-commerce, retailers, and OEMs. The platform helps teams handle every part of the return, from the first form submission to the final resolution.

Claimlane connects directly to Zendesk. You can keep Zendesk as the first point of customer contact and let Claimlane take care of the operational work.

How Claimlane works with Zendesk

There are two common setups. You can choose what fits your support team best.

1) Zendesk keeps the customer conversation

  • Claimlane creates or forwards a ticket into Zendesk
  • Agents reply inside Zendesk as usual
  • Claim status, notes, tags, and updates are mirrored back to the Zendesk ticket
  • Support has full visibility without extra tools
  • The customer stays in one channel

Your agents do not have to learn a new way of talking to customers. Communication stays in Zendesk, while Claimlane takes care of the details in the background.

2) Claimlane runs the RMA workflow and messages the customer

  • Claims follow structured steps inside Claimlane
  • Automated rules help decide outcomes
  • Optional reference ticket in Zendesk keeps Support informed

This setup reduces the number of messages and tickets in Zendesk, which is helpful for brands with a high return volume.

Benefits of adding RMA software to Zendesk

  • Clear ownership of every step in the return
  • Faster outcomes for the customer
  • No more lost data
  • Better cooperation between support, warehouse, and finance
  • Real measurements on product issues and return reasons

Zendesk covers the conversation. Claimlane covers the work that solves the claim.

Final thoughts

If you try to handle all RMAs inside Zendesk alone, you will eventually hit limits. By pairing Zendesk with a dedicated RMA management tool like Claimlane, you can keep customer support simple while improving the entire return experience.

Learn more about how you can handle your after-sales inside Claimlane.

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