Claimlane Partners with tonies to Automate Returns and Warranty Claims Across Global Markets

Claimlane has partnered with tonies to deliver automated returns and warranty management across the US, UK, France, Germany, Austria, and Switzerland. The solution handles returns, replacements, and warranty claims for both consumers and retail partners, with expansion planned for Canada, Australia, and New Zealand.

The Challenge

Tonies, the globally leading interactive audio platform for children, wanted to automate their returns process across multiple markets, having so far operated with different systems in each country as well as manual processes.

The company was looking for one integrated solution that could connect their Shopify store, ERP, Zendesk customer support, and warehouse systems and different logistics partners across all markets.

The Solution

Working with Claimlane, Tonies has implemented a fully automated solution that manages the complete returns process.

For Consumers: Parents can now return products and receive instant return labels and automatic replacements. The system validates warranty claims using tonies ID and works with products purchased through any channel, including Amazon and other marketplaces.

For Retail Partners: Warranty claims are processed automatically with no back-and-forth emails. Valid claims instantly generate replacement orders and handle the return process.

System Integration: The platform connects directly with tonies' existing technology stack, automatically creating support tickets for complex cases while handling standard returns without human intervention.

Results

The automated solution transforms what was previously a manual, time-consuming process into instant customer service. Standard returns are processed immediately, while complex cases are automatically routed to the right team with all relevant information included.

Global Expansion

Following successful implementation across five markets, tonies and Claimlane are preparing to launch the solution in Canada, Australia, and New Zealand, bringing consistent automation to additional markets.

About Tonies
tonies is one of the most recognized children’s audio entertainment brands in the world. Known for its flagship product, the Toniebox, a screen-free audio system for children, tonies operates a complex global business with multi-market logistics, localized ecommerce platforms, and a rapidly growing customer base. With millions of Tonieboxes sold and a strong retail presence across North America, UK, DACH, and other European markets, Tonies has become a category-defining brand in the intersection of play, education, and technology.

About Claimlane
Claimlane provides an all-in-one solution for returns and warranty claims management for e-commerce brands and retailers. The platform automates the entire process while integrating with existing business systems, enhancing the customer experience and operational efficiency.