LuksusBaby: How to deliver premium customer service while expanding markets

Luksusbaby, a fast-growing Danish baby and kids retailer, has achieved something many scaling retailers struggle with: delivering a premium customer experience while rapidly expanding across markets and channels. Their secret? A major focus on improving their manual returns and warranty claims process, and the right tools to make it work.

We spoke with Tanja, Head of Customer Service at Luksusbaby, to understand how they’ve structured their service, automated processes, and empowered their team to solve warranty claims and returns faster, while keeping their brand promise intact.